Monday, December 3, 2012

The Wisdom of Wheaties

For foreign readers- Wheaties is the name of a breakfast cereal.  The epigraph is the disclaimer printed on the side of the box to keep the consumer from being diappointed when the box is less than full.

               
                          The Wisdom of Wheaties
                                                          ...some settling normally occur
                                                           during shipment and handling.
                        A box is always bigger than what it holds,
                        especially since some settling normally occurs
                        on any journey. What does not grow larger
                        grows little, shrinking as it shifts. And what is
                        not sold by volume is sold by weight so what
                        seems half-empty may now be declared mostly full –
                        as if content were a mere measurement and
                        satisfaction were simply something to survey.
                        While our bowls are not as brimming as we hoped,
                        they still give us something solid to chew upon.

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